JOB PURPOSE
- Lead Marketing Excellence team. Make sure the team have clear goal, strategy, action plan, and continuously push forward execution.
- Drive overall AZ China Business Planning. Support Brand Team to deliver best-in-class Brand Strategic Plan, Brand Experience Plan and Launch Readiness Review and connect them with overall Business Planning process.
- Drive Precise Marketing. Support Brand Team to come up with best-in-class Customer Segmentation, Content and Execution, so as to help the brand team target the right customer, deliver the right message and take the right actions.
DUTIES & RESPONSIBILITES
1. Lead and guide team (20% to 40%)
- Make sure the team have clear goal, strategy, action plan, and continuously push forward execution
2. Drive business planning (20% to 40%)
- Support Brand Team to deliver best-in-class Brand Strategic Plan, Brand Experience Plan and Launch Readiness Review and connect them with overall Business Planning process
3. Drive Precise Marketing (20% to 40%)
- Support Brand Team to come up with best-in-class Customer Segmentation, Content and Execution, so as to help the brand team target the right customer, deliver the right message and take the right actions
JOB REQUIREMENTS
- University degree and above; MBA preferred, preferably in Clinical Medicine, Science, Business, Finance, Marketing or other relevant areas
- Minimum 10 years’ experience in healthcare/pharmaceutical industry, strategic / marketing related experiences, 3 years people management experience
- Experience in pharmaceutical industry preferably in brand marketing, strategic planning, PMO in business units, management consulting is a plus
- Excellent interpersonal skills
- Experience and proven success in working with cross-functional teams
- Quick learning ability
- Strong business acumen and strategic thinking ability
- Strong communication and presentation skills
- Strong analytic and project management skills
- Proficient in oral and written English
- Proficient in MS Office Suite (Excel, PowerPoint, Word)