KEY ACCOUNTABILITIES:

Product and portfolio

• Develop strategies for the products, set objectives and propose budget

• Long Range Plan (LRP) (10 years)

• Marketing Plan (annual)

• Supply and channel management

• Implement, monitor and control the pre-lanuching and marketing plan to modify / adapt the marketing mix of activities to achieve launching excelence and sales objectives

• KOL management

• Set up product training for sales force

• Responsibility of A&P

Management / co-ordination

• Implement marketing plans and take actions accordingly

• Make sure to get internal and external endorsement for the product

• Manage the budget within agreed limits

• Work closely with medical,patient solutions, market access, marketing research, sales, regulatory affairs, manufacturing and external agencies in the development of products strategies and implementation

• Make sure the sales force get correct, sufficient and updated knowledge about the product and external environment

• Collaborate with local marketing and sales colleagues

Market Intelligence

• Maintain competitive and health care environment knowledge

• Keep close contact with Key Opinion Leaders (KOL) and update relevant information

• Planning and implementation of marketing strategy for the respective products

 JOB-HOLDER ENTRY REQUIREMENTS:

Education:

• Bachelor’s degree or above

• Major in medical or related medicine science

Experience & knowledge:

• At least 3-5 years experience in the pharmaceutical industry

• Experience in multinational company is preferred

• Project management and event planning/execution skill

Core competencies:

• Good level of English language (spoken/written)

• Great communication skill

• Self-starter, proactive and independent attitude

• Analytical, logical thinking

• Team work spirit